Type 1

Straight 

Is classic straight hair that falls directly from the scalp. Because there are no bends or waves, natural scalp oils travel easily down the shaft, making it prone to oiliness.

Care Focus

Light Hydration & Scalp Balance

Type 2 

Wavy

Is the classification for wavy hair. It sits perfectly between straight and curly hair, characterized by an "S" shaped pattern. This hair type typically lies flatter at the roots and gains wave definition as it goes down

Care Focus 

Hydration Frizz Controll & Defintion

Type 3

Curly

Is defined by its distinct "S"-shaped spiral curls, ranging from loose, loopy ringlets to tight corkscrews. Because of this curl pattern, natural oils from the scalp struggle to travel down the hair shaft, making Type 3 hair highly prone to dryness, frizz, and breakage

Care Focus

Moisture, Curl definition & Strength

Type 4

Cooily/Kinky 

Known as coily or kinky hair, features the tightest curl patterns, ranging from S-shaped coils to sharp Z-shaped zigzags. It is densely packed, voluminous, and highly prone to shrinkage and dryness. It is divided into three subtypes: 4A, 4B, and 4C.

Care Focus 

Intense moisture, Strength & protective care

Hair Maintence

Maintain healthy hair by washing only when dirty, focusing shampoo on the scalp, and applying conditioner from the mid-lengths to ends

Care Focus

Hair Treatments

Working deeper than everyday shampoos and conditioners, treatments repair damage, restore moisture, tame frizz, and balance the scalp to promote long-term hair health

Care Focus